Makeup concealer is one of the most genius inventions ever. A product that allows you to even out your skin tone and hide flaws and imperfections? Yes please! If your makeup concealer routine is feeling blah and lifeless, it might be time for a few new products and techniques! Variety is the spice of life, and makeup is a fun way to experiment with different ideas.

What Is Makeup Concealer For?

Makeup concealer is for neutralizing skin tone and covering up any imperfections. Most of us have spots, discoloration, or blemishes on our face that we’d prefer aren’t seen. Concealer gives you the ability to hide anything you might not like and blend in to the rest of your skin.

Closeup portrait of a woman applying dry cosmetic tonal foundation on the face using makeup brush.

How To Choose Concealer For Your Skin Tone

One of the biggest challenges when trying to find the right makeup concealer is choosing the correct color. Everyone’s skin tone is different, some with more yellow or pinkish undertones. You want to make sure you get one that is the closest to your skin color so that it’s not obvious. The easiest way to do this is compare it to whatever foundation you’re using. You want one that is as close to the foundation color as possible. Using a makeup concealer and foundation from the same brand will make this easier as they often share the same tones.

Where To Apply Makeup Concealer

Applying concealer in the proper places is key to making it look natural. There’s no specific rules to where you can apply concealer, but most use it to hide blemishes and dark under eye circles.

It’s helpful to use concealer on your t-zone. This highlights your cheek bones, and makes your face appear brighter, bringing the attention to your eyes.

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Foundation or Concealer First?

This is a bit of a debate in the makeup community, but most agree it works best to apply foundation and then touch up any spots with makeup concealer. This is the way I use concealer in my personal makeup routine and I find it works well. Doing it this way helps to minimize how much concealer you use. If you use the concealer before foundation, it’s easier to use a lot of concealer to cover a larger area, rather than letting the foundation do that job.

Under Eye Concealer Tips

Since using concealer under the eyes is one of the most popular areas to apply makeup concealer, it’s important to know a few helpful techniques.

Most women apply the concealer in a horizontal motion directly under their eyes. It actually works better if you draw a triangle under your eye. Put the base of the triangle under your eye, and draw the point downward toward the apple of your cheek. This brings the attention to your eyes and makes them look bigger and brighter!

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Applying Concealer

When applying concealer, you can use a beauty blender, a brush or the tip of your finger. Apply a small dab of the concealer to any skin imperfections and softly blend outward. Be sure to blend in any visible lines, creases, or marks. Give the concealer a moment to set, and then apply a touch of translucent powder to prevent it from smudging.

Stick vs. Liquid Concealer

There are benefits to both types of concealer and they can be used for different things. I always carry both in my purse so I’m prepared.

Stick concealer has a thick consistency and gives a matte finish. This is best to conceal pimples and blemishes and scars. It’s super easy to throw in your purse and you don’t have to worry about it spilling or leaking. This is one of our favorites here at All Salon Prices!

Liquid makeup concealer works better for under-eye areas or your chin. It’s great for evening out skin tone, covering dark circles, or helping to get rid of red marks and discoloration. Since you typically use a brush for liquid concealer, it works great for contouring and highlighting your face.

Best Concealer Brush

Using a good, high quality makeup concealer brush for liquid concealer will make a huge difference in how easy it is to highlight your t-zone and blend in to hide blemishes. It’s best to have two brushes in order to achieve the best results. Use a teeny tiny pointed brush to cover small blemishes and spots, and then a flatter, wider brush for larger areas like under eye circles or contouring.

With these tips and tricks you’ll give your daily makeup routine a boost! Have fun playing around with different techniques, contours, etc. to achieve the look and coverage you like best.

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